Ikea Is Not Low Cost: Deepak Shenoy

kea made a big bang when they finally opened a mega-store in Hyderabad. Thousands flocked to the furniture giant’s first outlet in India, creating scenes of chaos and traffic. Ever since, the company has made headlines for everything from its quirky food to its problematic food.

Publication: The Big Scoop (Online)

Date: October 3, 2018

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