| Category | Stories |
|---|---|
| Company News | 50 |
| Competition and Industry News | 46 |
Company News
How to Create Personalized Lead Nurturing Drip Campaignsedit
Also, nicely designed emails aligning to your brand proposition and the season work well. For instance, look at this email from Urban Ladder. Oh! That lovely way of saying a Christmas Story. The story is about how ‘Grinch’ stole Urban Ladder’s furniture and what happened next.
Publication: Business2community
Date: January 30, 2018
Welcoming Ultravioletedit
Pradeep James, Director, Design and VM, Urban Ladder, “The radiance of the ‘Ultraviolet’ rays can fit in seamlessly to different kinds of home settings and in different parts of the house, provided the color is blended well with the other furniture and decor in the room. First impressions have always been given their due credit and the home decor space has benefited by this trending need to create an impressionable first look. Whether you have a flair for the bold look or you’re up for a soothing minimalistic aura, an ultraviolet sofa or couch is your best bet to liven up your living space.”
Publication: The Ideal Home and Garden (Clip Attached)
Date: February 1, 2018
Enigmatic Purpleedit
Product listing for Urban Ladder’s Windsor Sofa
Publication: The Ideal Home and Garden (Clip Attached)
Date: February 1, 2018
Soft Pastel Art Workshopedit
In this work you will learn to create your own soft pastel artwork on paper.
Venue: Urban Ladder, Indiranagar
Publication: Deccan Chronicle (Clip Attached)
Date: January 31, 2018
Soft Pastel Art Workshopedit
In this work you will learn to create your own soft pastel artwork on paper.
Venue: Urban Ladder, Indiranagar
Publication: Deccan Chronicle (Clip Attached)
Date: January 30, 2018
Facebook’s changing algorithmedit
Can Facebook’s decision to revert to its original style of news feed (more posts from friends and less from organisations) alter revenues and strategies for content publishers? BrandWagon speaks to four industry experts to gauge what this will mean for brands.
‘This will optimise content strategies across brands’: Ashish Goel, CEO, Urban Ladder
Publication: Financial Express (Clip Attached)
Date: January 30, 2018
Urban Ladder FY17 revenue jumps 70%, loss narrowsedit
Bengaluru-based Urban Ladder Home Décor Solutions Pvt. Ltd, which operates furniture e-tailer Urban Ladder, has reported a steep rise in consolidated revenue and shrank its loss for the year through March 2017.
Publication: VCCircle
Date: January 29, 2018
Soft Pastel Art Workshopedit
In this work you will learn to create your own soft pastel artwork on paper.
Venue: Urban Ladder, Indiranagar
Publication: Deccan Chronicle (Clip Attached)
Date: January 29, 2018
Numbers Watch: Step up for Urban Ladder as revenues climb 22%edit
Online-furniture store Urban Ladder concluded 2016-17 with increased revenues and trimmed losses.
Publication: The Economic Times (Clip Attached)
Date: January 29, 2018
Features of online furniture businessedit
Furniture assumes an essential part in a house. Without furniture, there will be no embellishment and house will resemble a building as it was. Presently here you have an inquiry in your psyche about the best online furniture showcase in India. In a major market, furniture business of Urban Ladder is growing its business gradually.
Publication: The Indian Wire
Date: January 27, 2018
Business and the language of literatureedit
On Saturday, entrepreneur-turned investor Sanjay Swamy, founder of Zerodha Nithin Kamath and Urban Ladder CEO and co-founder Ashish Goel will talk about ‘Entrepreneurship and the Indian Startup Eco-system’ with moderator and Medwell Venture’s co-founder Vishal Bali.
Publication: The Times of India (Clip Attached)
Date: January 27, 2018
VC Firm Sequoia Capital Plans To Raise $1 Bn India Fundedit
This was followed by Urban Ladder funding in February 2017. The online furniture retailer raised about $15.2 Mn from existing investors.
Publication: Inc 42
Date: January 25, 2018
Top Process to Starting a Small Businessedit
Top Process to Starting a Small Business dependably begins as a thought and however you need to change that thought vigorously, and It is justifiable to solidify up at the storm of things that are required to kick a business off yet moving is really less demanding than you may might suspect for Process to Starting a Small Business, for instance, urban ladder that is one of the best starter small business for printing.
Publication: Tech Story
Date: January 25, 2018
How to set up your home interior in a budgetedit
Beds with storage space and comfortable sofa cum bed from Urban Ladder and similar retailers are the starts in market today.
Publication: Daily Two Cents
Date: January 21, 2018
A ‘compromise’ to test the watersedit
The move may also help horne-grown single brand e-tailers like Urban Ladder source more foreign venture capital to fund their expansion.
Publication: Financial Chronicle (Clip Attached)
Date: January 19, 2018
LimeRoad joins rush for offline storesedit
LimeRoad is the latest to foray into offline stores, joining the likes of fast-fashion retailers Myntra and FabAlley, lingerie brand Zivame, eyewear seller Lenskart, and furniture firms Urban Ladder and Pepperfry to enter physical retailing.
Publication: ET Tech
Date: January 19, 2018
After Softbank and Alibaba boost last year, here’s what Indian e-commerce can expect in 2018edit
Let’s face it: not a lot of e-commerce companies were funded last year.
As Rajiv Srivastava, Co-founder and CPTO of online furniture seller Urban Ladder, says, all of the e-commerce companies have enough cash pull to do acquisitions and enough runway to get business to the right margin structures over the next two years.
Publication: Yourstory
Date: January 17, 2018
Types of computer tables to check before buyingedit
The use of computer and laptop has increased nowadays due it is high demand. A number of such Stylish computer tables at Urban Ladder are available, where one can choose according to preference, budget and style.
Publication: The Hans India
Date: January 16. 2018
All you want to know about FDI in single-brand retailedit
Allowing foreign firms free play in India’s retail sector has always been a political hot potato. The Government has therefore been opening up this sector to foreign players in baby steps.
The move may also help home-grown single brand e-tailers like Urban Ladder source more foreign venture capital to bankroll their expansion.
Publication: The Hindu Business Line
Date: January 15, 2018
Double the funedit
E-commerce site Urban Ladder has collaborated with interior and product designer Ashiesh Shah and the results have been nothing short of spectacular.
Publication: India Today Home (Clip Attached)
Date: January 1, 2018
The New Sunday Express – Magazineedit
Pantone’s colour for 2018 is ultraviolet. Here’s how you can bring it into your life.
Palermo sofa cum bed by Urban Ladder
Publication: The New Sunday Express (Clip Attached)
Date: January 14, 2018
A Symphony Of Coloredit
Regal, warm or electric? Create the right mood for your home by borrowing from a palette of darker shades.
Input carried by Ritika Dhingra along with her designation as Design Manager, Urban Ladder.
Publication: HT Estates (Clip Attached)
Date: January 13, 2018
Mumbai’s reD Architects bring their inimitable sense of aesthetics to their new headquartersedit
Inspired by the Manhattan classic, AD transforms the new HQ of Mumbai’s reD Architects into the ultimate urban crash pad.
‘Basera’ pou e by Ashiesh Shah, Urbanladder.com
Publication: Architectural Digest Online
Date: January 12, 2018
Exit bluesedit
Over the past one year, the likes of eyewear retailer Lenskart Solutions Pvt. Ltd, furniture brand Urban Ladder Home Decor Solutions Pvt. Ltd, baby products seller FirstCry (BrainBees Solutions Pvt. Ltd) and others have changed their strategies to protect their turf against Flipkart and Amazon India.
Publication: Mint
Date: January 12, 2018
Government Permits 100% FDI In Single Brand Retailedit
Later in August, Urban ladder reportedly received a single brand retail trade (SBRT) licence from the Department of Industrial Policy and Promotion (DIPP).
Publication: Inc 42
Date: January 10, 2018
Stripe Poweredit
This swing chair with a stand is hassle-free and comfortable, just what you need on a tiring day
Publication: Deccan Herald (Clip Attached)
Date: January 11, 2018
Etailers Hope for Rise in FDI Investment, Healthy Competitionedit
But it also anticipates more competition from overseas entering the domestic market. There are a lot of singlebrand retailers who have wanted to foray into the Indian market,†said Urban Ladder chief executive Ashish Goel. This move will make it easier for them and invoke healthy competition in the market.
Publication: The Economic Times (Clip Attached)
Date: January 11, 2018
Etailers hope for rise in FDI investment, healthy competitionedit
Online furniture retailer Urban Ladder, which was recently granted a singlebrand licence, expects to now be able to expand more smoothly into categories beyond furniture using foreign capital without having to seek the government’s approval. But it also anticipates more competition from overseas entering the domestic market.
Publication: The Economic Times
Date: January 11, 2018
14 brands that are energising the Indian home décor segmentedit
The boom in the residential real estate industry over the last few decades has given an impetus to the home décor market. Also driving the growth of this section is an increased consciousness among home owners for stylish interiors and beautiful indoors.
8. Urban Ladder: Beautifying homes at ease
Publication: India Retailing
Date: January 7, 2018
Types of Living Room Chairs to enhance Interiors and Utilityedit
When it comes to the budget living room chair at Urban Ladder there are plenty of types that you can choose from.
Publication: Udaipur Times
Date: January 9, 2018
Venture Debt: Knight In Shining Armour For Indian Startupsedit
Some noteworthy Indian companies that have already raised venture debt include Snapdeal, Faasos, Portea, Rivigo, Myntra, Freecharge, Practo, Yatra, UrbanLadder, OYO Rooms, Byju’s, Swiggy, Zoom Car, Helpchat, UrbanClap.
Publication: Inc 42
Date: January 9, 2018
Campaign drives record sales at Mumbai DF in Decemberedit
Mumbai Duty Free is Now Free gathered partners such as Citibank and Vodafone, online retailers such as Myntra and Urban Ladder, and travel search engines Ixigo and Yatra to deliver a series of privileges spanning shopping, hotels and flight tickets.
Publication: TR Business
Date: January 8, 2018
How Indians live at the heart of Ikea’s strategy in lowest-priced marketedit
Last year, 2.3 billion people visited the Ikea website. And it is said, one in ten Europeans is conceived on an Ikea bed.
Publication: Business Standard
Date: January 8, 2018
News Roundup: 8 Indian Startup News That You Don’t Want To Miss This Weeedit
The move comes a few months after Urban Ladder received a Single Brand Retail Trade (SBRT) licence from the Department of Industrial Policy & Promotion (DIPP).
Publication: Inc 42
Date: January 7, 2018
14 brands that are energising the Indian home décor segmentedit
According to Urban Ladder’s Chief Marketing Officer, Sanjay Gupta “One of the factors that has contributed to this growth is that people have started taking their home as the reflection of themselves and so, a lot of people are now spending more on both furniture and fixtures and also on home decor.
Publication: India Retailing
Date: January 7, 2018
Inside the studio apartment of Brown Paper Bag’s Mansi Poddaredit
The bar trolley is an Ashiesh Shah design for Urban Ladder.
Publication: Architectural Digest
Date: January 1, 2018
The Loftedit
Basera pouffe by Ashiesh Shah, Urbanladder.com
Publication: Architectural Digest (Clip Attached)
Date: January 1, 2018
AD Small Spacesedit
The bar trolley is an Ashiesh Shah design for Urban Ladder
Publication: Architectural Digest (Clip Attached)
Date: January 1, 2018
ROYAL TREATMENTedit
Give your home a plush makeover with accents in shades of purple.
Publication: Better Homes and Garden (Clip Attached)
Date: January 1, 2018
Coffee Painting Workshopedit
Coffee Paintings is the art of creating rich, detailed paintings with just one medium – coffee.
Venue – Urban Ladder, Domlur
Publication: Deccan Chronicle (Clip Attached)
Date: January 5, 2018
LOOKBOOK: Here’s how Pantone Colour of the Year ‘Ultraviolet’ can jazz up your home interiorsedit
Pradeep James, Director — Design & VM, Urban Ladder, has put together a lookbook inspired by Ultraviolet
Publication: Architectural Digest
Date: January 4, 2018
How To Properly Organize your Workspaceedit
In today’s society, most employers are allowing their employees to work from the comfort of their own home. The only problem with this is that clutter and the thought of being home can make less work to be done. The main focus is to make your workspace as clean and organized as possible while treating it as a workspace rather than another part of the house. Here are some tips to properly set up and organize your home workspace.
You can choose comfortable chairs for your workstation from Urban Ladder.
Publication: Tech Guru
Date: January 4, 2018
Watts up!edit
A well-lit room can add extra energy to your life and so can a well-lit tableside. To give your home a oomph factor here are a few options.
Yellow there mate! Keep it classy and cool with this Fritz table lamp. Rs. 3,499. Where: urbanladder.com
Publication: Deccan Herald – DH Metro Life (Clip Attached)
Date: January 4, 2018
Upgrade your productivityedit
Urban Ladder co-founder Rajiv Srivatsa divides his entire day into 30-minute time slots to stay focused
Publication: The Economic Times – ET Panache (Clip Attached)
Date: January 4, 2018
Coffee Painting Workshopedit
Coffee Paintings is the art of creating rich, detailed paintings with just one medium – coffee.
Venue – Urban Ladder, Domlur
Publication: Deccan Chronicle (Clip Attached)
Date: January 4, 2018
Furniture Player Urban Ladder To Offer ESOPs To Attract Talentedit
Furniture player Urban Ladder is joining the ESOP bandwagon like many startups and is set to offer ESOPs in order to attract senior-level talent, as per the MCA documents filed by the company.
Publication: Inc42
Date: January 3, 2018
Career chat transcript: Hiring Outlook for Startups in 2018edit
TimesJobs had invited Mr. Rajiv Srivatsa CPTO & Co-Founder, Urban Ladder for a High Tea Career Chat session on Jan 03 from 3-4 PM. The topic of discussion was – Hiring Outlook for Startups in 2018 with the site users.
Publication: Times Jobs
Date: January 3, 2018
Going from clicks to bricksedit
MUMBAI: Nothing beats the feeling of being served at your doorstep and this convenience is what has thrust e-commerce to pole position among shoppers worldwide. Add to it the ease of picking, cross-checking prices across sites and the frequent discounts are the cherries on the cake.
Publication: Indian Television
Date: January 2, 2018
Urban Ladder to offer Esops to attract staffedit
Urban Ladder is set to offer Esops to attract senior level talent, according to MCA documents filed by the company.
Publication: The Economic Times (Clip Attached)
Date: January 3, 2018
Coffee Painting Workshopedit
Coffee Paintings is the art of creating rich, detailed paintings with just one medium – coffee.
Venue – Urban Ladder, Domlur
Publication: Deccan Chronicle (Clip Attached)
Date: January 3, 2018
Competition and Industry News
From owning to renting: How the new economy is fuelling changeedit
Renting start-ups make a killing as millennials fuel sharing economy.
Publication: Rediff.com
Date: January 30, 2018
Carnival Cinemas Targets 3 Lakh Members In The Calendar Year For ‘Carnival Select’ Programedit
Multiplex chain Carnival Cinemas in partnership with Pepperfry, Paytm and Tea Villa launched ‘Carnival Select’ lounge at the Carnival Cinemas IMAX Wadala offering a loyalty program and a cafe experience
Publication: Exchange4media
Date: January 30, 2018
Ikea is killing the most annoying thing about shopping thereedit
Ikea acquired TaskRabbit , a company that links customers to handymen, in September 2017. Customers in two of its West Coast stores can now book a “tasker” to assemble the furniture once they get home.
Publication: Business Insider
Date: January 31, 2018
Ikea in pop culture: How the global furniture brand became a character in films and on televisionedit
The ready-to-assemble furniture brand, whose founder Ingvar Kamprad died on Saturday, has had a colourful history on screen.
Publication: Scroll.in
Date: January 29, 2018
Flat-pack empire: five things to know about Kamprad and Ikeaedit
Ingvar Kamprad, the founder of furniture giant Ikea, has died at the age of 91.
Here are five things to know about the Swedish entrepreneur and his empire of flat-pack furniture and meatballs
Publication: The Economic Times
Date: January 29, 2018
Ikea founder: Five things to knowedit
From frugality to fascism, here’s what you need to know about Ingvar Kamprad who has died aged 91.
Publication: BBC
Date: January 28, 2018
Pepperfry partners with SaffronsStaysedit
The winners, which will be selected by a jury will be announced on the Most Memorable Vacation Home Awards Homepage on March 2,2018.
Publication: The Economic Times
Date: January 25, 2018
Meet Mixtile Hub – This is the Most Affordable Smart Home Controller I’ve Ever Seen!edit
There are many home automation devices exists now but only a few can give total control of everything with just one hub. One such is the Mixtile Hub, a smart home controller that is easy to set up and can be used to connect and control everything.
Publication: iGadgetsWorld
Date: January 24, 2018
IKEA’s new ‘open source’ sofa is designed to be customised by ownersedit
The long-anticipated result of a partnership with industrial designer Tom Dixon is about to hit stores in Europe.
Publication: Business Standard
Date: January 24, 2018
Gift your child a magical space to usher in the spiritedit
Transform your child’s space into a delightfully dreamy abode replete with playful splashes of colour and chic furniture to inspire imaginative little minds.
Publication: The Indian Express
Date: January 24, 2018
Godrej’s new furniture brand is perfect for Netflix and chillingedit
The colourful and versatile ‘Ritz’ sofa lets you easily lift and rearrange its soft, pure-leather-upholstered modular units
Publication: Architectural Digest
Date: January 24, 2018
Ikea wins circular economy award at WEFedit
Ikea has won this award in recognition of its work leading to sustainable transformation of the Ikea business in all aspects from product development, material sourcing, supply chain development, logistics set up, to development of the meeting with customers.
Publication: Telangana Today
Date: January 25, 2018
Changing Customer Expectationsedit
Jürgen Wolf, Managing Director, Hafele South Asia briefs on the changing trends & preferences of Indian buyers and company initiatives in India.
Publication: Realty Plus Mag
Date: January 2018
Online Players Going Offline Giving Push to a Hybrid Retail Modeledit
India is definitely the fastest growing e-commerce market right now. However, it is getting tougher for the online players to establish themselves in the vast herd of e-commerce firms trying to grab a piece of this market.
Publication: Franchise India
Date: January 23, 2018
Republic Day sale: Know everything about Amazon, Flipkart, Snapdeal offersedit
Leading e-commerce players like Flipkart via its ‘The Republic Day Sale’ and Amazon with ‘Great India Sale’ are offering great deals on products from mobiles, laptops, IoT accessories, and more
Publication: Business Standard
Edition: Online
Spotlight on PM Narendra Modi as Global Inc waits for his India pitchedit
Others on the guest list include Anders Runevard of Swedish wind energy major Vestas, Jesper Brodin of IKEA, Carlyle PE’s cofounder David Rubenstein as well as Larry Fink of Blackrock.
Publication: The Economic Times
Date: January 22, 2018
A ‘compromise’ to test the watersedit
Small stores are unlikely to be subsumed by big retail brands which are expected to focus on the high-end market
The move may also help home-grown single brand e-tailers like Urban Ladder source more foreign venture capital to fund their expansion.
Publication: Financial Chronicle
Date: January 19, 2018
Govt booster shot on single brand retail gets mixed reactionsedit
In 2012, Swedish furniture major IKEA started doing research in India going from one household to another in different cities to understand the needs of the Indian consumer. In 2013, it announced plans to invest Euro 1.5 billion or around Rs 10,500 crore in India over a period of 15 to 20 years.
Publication: Financial Chronicle
Date: January 19, 2018
Online furniture retailer Home24 to float in early summeredit
German online furniture retailer Home24, in which Rocket Internet is a major investor, is preparing a stock market listing in early summer, Manager Magazin reported on Thursday, citing unnamed company insiders.
Publication: The Economic Times
Date: January 18, 2018
Redefining Indian Homes In Styleedit
Livspace, an online home design and renovation startup, was founded in 2012 by tech specialists Ramakant Sharma, Anuj Srivastava and Shagufta Anurag, founder of architectural design consultancy Space Matrix.
Publication: Businessworld
Date: January 18, 2018
Pepperfry expands its leadership teamedit
Home and furniture marketplace Pepperfry is steadily building its leadership team one senior executive at a time.
Publication: The Economic Times
Date: January 18, 2018
Livspace: For your ‘right’ homeedit
Designing your dream home isn’t often a streamlined procedure, it involves too many middle men, time delays and what you visualise might not be what you get.
Publication: The Hindu
Date: January 17, 2018
Does your personality match your job?edit
Do you have the right ‘personality’ for that dream job you’re interviewing for? If this question leaves you baffled, then it might perhaps be time to reflect upon it and figure out the nuances of your personality.
Says Ashish Shah, co-founder and COO, Pepperfry, “While relevant skill-sets and qualifications hold utmost importance, one’s personality complements these skills and therefore, is an equally essential determinant of the selection process.
Publication: DNA
Date: January 18, 2018
Why Walmart isn’t getting to play India’s $670 billion retail gameedit
Walmart has been doing business in India for close to a decade now. But the world’s largest brick and mortar retailer is yet to open its signature stores to tap the country’s $670 billion retail market, like those it operates in other parts of the world.
Publication: Quartz
Date: January 16, 2018
Will Flipkart, Ola, Paytm follow the investment path set by China’s big three?edit
Baidu, Alibaba and Tencent invigorated the Chinese startup ecosystem with their investments. Can India’s top three funded private companies do the same for the Indian ecosystem?
Publication: Yourstory
Date: January 16, 2018
PepperFry’s Ashish Shah wants life that is larger than what one can imagineedit
And true to the spirit of the city that he now calls home, Ashish Shah, who grew up in Delhi, is ready and buzzing at 8.30 a.m. and does not waste a moment getting into the flow of things.
Publication: Business Standard (Clip Attached)
Date: January 12, 2018
IKEA seriously wants you to pee on their latest adedit
IKEA has come up with a bizarre way to offer its customers some discounts on baby cribs.
Publication: International Business Times
Date: January 11, 2018
Pepperfry Partners with Quikr to expand & grow the furniture exchange programedit
Pepperfry.com, India’s No.1 Furniture and Home marketplace, announced its tie-up with Quikr – the leading classified digital platform, to bolster its Furniture Exchange program.
Publication: Adgully
Date: January 11, 2018
Ikea Is Asking Women to Pee on This Ad, and We’ve Got Questionsedit
There are probably some odd things that people would do for a good discount, but this is a new one. In Sweden, furniture maker and meatball purveyor Ikea has released its first magazine advertisement of 2018, and the company has included some, let’s say interesting, technology in the ad.
Publication: The Economic Times
Date: January 10, 2018
Cabinet approves major changes in FDI policyedit
In a move that will give a boost to foreign retailers like Ikea, the government approved 100% FDI under the automatic route for single brand retail trading.
Publication: The Afternoon Dispatch & Courier
Date: January 11, 2018
Voonik’s search for a business model takes it offlineedit
The company was once a rising star, well known briefly and then dropped off the radar. In that time, Voonik went through four pivots. Now, its CEO believes he has found a way back into relevance
Publication: The Ken (Story Attached)
Date: January 10, 2018
Showcase of latest ad campaignsedit
Overview of Pepperfry’s 6th birthday ad campaign
Publication: Impact (Clip Attached)
Date: January 14, 2018
The age of omni-channel retailingedit
An e-commerce player venturing into offline retail may sound counter-intuitive to an e-commerce purist on the premise that the major advantage on an e-commerce player over traditional retailers was an asset lite model (zero investment in real estate) and infinite variety for the consumers.
Publication: The Economic Times
Date: January 9, 2018
Pepperfry Celebrates Sixth Anniversary With A New Campaignedit
Pepperfry is celebrating 6 years of delivering happiness to 5+ million Pepperfry consumers across the country with an enticing Birthday Special Sale offering discounts up to 50% off on Pepperfry.com.
Publication: Exchange 4 Media
Date: January 8, 2018
How to declutter every room of your homeedit
When planning a family living room, think about all the different activities that will take place in it,’ says Clotilde Passalacqua, interior design leader at Ikea. ‘Ample storage is central to a well-functioning family room so that toys and other items can be hidden away.’
Publication: Yahoo India
Date: January 8, 2018
These Super-Affordable And Stylish Rugs Will Change Your Home Decor Gameedit
So fun! Right? LOL, no. Just *try* to go to Ikea with your partner and make it out alive, I dare you! We couldn’t agree on a bed spread, much less a rug.
Publication: Buzzfeed
Date: January 9, 2018
Lifestyle grasp firms up Ikea’s ‘hello’edit
Last year, 2.3 billion people visited the Ikea website. And it is said, one in ten Europeans is conceived on an Ikea bed. Now, as the Swedish giant prepares to open its first store in India, in Hyderabad, this year, it hopes it can achieve the same success in the Indian market too.
Publication: Business Standard (Clip Attached)
Date: January 8, 2018
‘Great people working together can achieve great things,’ says Pepperfry CEO Ambareesh Murtyedit
Ambareesh Murty co-founded online home and furniture marketplace Pepperfry with Ashish Shah in 2012 – a time when buying furniture online was unheard of.
Publication: Your Story
Date: January 5, 2018
Furnishings that automate your homeedit
Smart furniture is the next big thing in home automation.
Publication: Electronics For You – Estyle (Clip Attached)
Date: January 1, 2018
How the e-commerce sector performed in 2017edit
Moreover, terms like Artificial Intelligence and Machine Learning came into the fray, and are all set to become the new normal. It’s been a whirlwind of a year for Indian e-commerce! So, I decided to sum up the performance of the Indian e-commerce industry in 2017.
Authored by Swati Bhargava Co-founder, CashKaro.com
Publication: The Economic Times
Date: January 4, 2018
5 Reasons to pick up our first issue of 2018: ‘Small Spaces’edit
THE CASE STUDY
One of the country’s most anticipated brands, IKEA makes its entry in 2018 after years of research into what makes the perfect Indian home. Mia Lundström, creative director IKEA India, tells AD of the brand’s Scandinavian approach to modern Indian homes.
Publication: Architectural Digest
Date: January 4, 2018
What’s In-store For Furniture E-Commerce in 2018?edit
With last mile delivery defining consumer experiences supply chain and logistics excellence can make or break any brand. Same day delivery is real and the bar is only rising. We foresee heavy investment in supply chain technology and services.
Written by Hussaine Kesury, Vice President & Business Head – Furniture Category at Pepperfry.
Publication: Businessworld Online
Date: January 3, 2018
Where e-commerce stumbled, will consumer brands succeed?edit
Overfunding, overcrowding and over-discounting scorched India’s e-commerce landscape, making it a game of capital burn. There’s hope that the consumer brands story might be very different.
Publication: The Ken (Document Attached)
Date: January 2, 2018
Furnishing predictability in fit-outsedit
Accel-backed HomeLane is trying to organise the fixed furniture market by positioning as a reliable alternative.
Publication: Business Standard
Date: January 1, 2018
Voguish Beginningsedit
What’s the next big thing in the world of design and decor? From the hottest new colours to the most innovative fabrics to trendy furniture and accessory styles, five fantastic lifestyle brands – Clarke and Clarke, D’Decor, Greenlam Laminates, Home Studio and Pepperfry – give you the lowdown on what to expect in the decor and interior design space in 2018.
Publication: Better Interiors (Clip Attached)
Date: January 1, 2018
Interior design startup, Livspace, losses rise five timesedit
Home interior designing startup Livpace has seen losses soar by nearly five times in financial year 2016-17, even while revenues more than doubled.
Publication: The Economic Times
Date: January 1, 20