| Category | Stories |
|---|---|
| Company News | 2 |
| Competition and Industry News | 30 |
Company News
Amidst controlling losses, Urban Ladder lays off 90 employeesedit
Growth and profitability are the two most important parts of a startup journey towards becoming a sustainable entity. While growth may be required for maintaining a competitive advantage, profitability is essential to be self-sustainable in a long run. And most often, after a few years into its existence and burning cash, startup goes for a profitable route, which makes it sensitive to costs and revenue projections.
Publication: Entracker
Date: February 27, 2019
Our offline stores act as conversion channels: Ashish Goel of Urban Ladderedit
Although the share of the organised furniture retail market is small, Ashish Goel of Urban Ladder is hopeful that the company’s offline presence and the entry of furniture giant IKEA will give a fillip to the industry in times to come. He talks to Sonam Saini about growth plans, offline expansion and competition.
Publication: Financial Express (Online)
Date: February 8, 2019
Competition and Industry News
Dress up your dining table with these beautiful placematsedit
Your dining table should complement the decor of your dining space and what is better than placemats to dress up your dining table with.
Publication: Times of India (Online)
Date: February 27, 2019
Pepperfryurban ladderUrban Ladder cuts jobs, aims to be operationally profitable in June quarteredit
Online furniture store Urban Ladder is said to have laid off close to 90 employees over the past few days, as it aims to trim losses to climb up the profitability rung.
Publication: Business Standard
Date: February 27, 2019
urban ladderThe house for a woke generationedit
The millennial home is an expression of their heightened socio-political engagement, and design and home decor brands are catching on.
Publication: The Hindu (Online)
Date: February 25, 2019
Home DecorIKEAHomeLane Secures $4.56 Mn In Its Ongoing Series D Funding Roundedit
With the focus set on being profitable by 2021, Bengaluru-based online home furnishing startup HomeLane has raised $4.56 Mn (INR 32.8 Cr) in its ongoing Series D1 funding.
Publication: Inc42 (Online)
Date: February 25, 2019
HomeLaneTransform your home instantlyedit
If your home is due for a design update but you have a limited budget and even less time, some home décor ideas to help you start; Spruce up your entryway, Bring a stool into the bathroom, Get inspired by nature, etc
Publication: The Hans India (Online)
Date: February 23, 2019
Home DecorHome Decor Tips: Beautify your small apartment with dividers and screensedit
Screens and dividers create room partitions that helps in making a small apartment look larger than its original size.
Publication: Times of India (Online)
Date: February 21, 2019
Pepperfryurban ladderThe best and brightest floor lamps for every room in your houseedit
Lamps and lighting in any space can completely transform a room and the placement of a floor lamp also adds to the decor scene- be it a rustic, antique one, or the more recent industrial-looking tungsten wire lamps.
Publication: The Times of India (Online)
Date: February 22, 2019
Pepperfryurban ladderPepperfry Peps Up Kerala Furniture Arena; Sets Up Offline Outlet in Thiruvananthapuramedit
Thiruvananthapuram: Pushing forth its plan to be present in more South Indian cities, leading furniture and home products company Pepperfry has opened a new offline outlet in Thiruvananthapuram. The new offline store – Studio Pepperfry – has come up in Thiruvananthapuram, in the Kerala capital. This franchisee outlet is in fact the second in the state after the company owned Kochi Studio Pepperfy store unveiled 2 years ago.
Publication: BLive (Online)
Date: February 19, 2019
PepperfryIndia’s E-commerce Sector to Touch 200 Billion Dollars by 2027, Says Morgan Stanleyedit
With the new foreign direct investment (FDI) rules regarding online marketplaces and the emergence of offline to online model, Morgan Stanley has revised its estimate for the e-commerce sector, expecting it to now clock USD 200 billion by 2027, from its initial forecast of 2026. “The new regulations released in December 2018 strive to tighten the functioning of ecommerce companies in India to ensure those with FDI holdings operate as pure marketplaces without any equity interest or control on seller entities or mandatory exclusivity clauses. We believe these regulations will pose headwinds to growth in the near term as some of the prominent companies restructure their businesses, processes and contracts, to be compliant,” the global financial services major Morgan Stanley ...
Not flexible work hours or casual Fridays, Pepperfry & Nykaa founders credit an intense work culture for successedit
When it comes to the startup culture, it is often referenced with stereotypical benefits: flexible work hours, a large floor office space with unconventional furniture and millennials in Friday casuals typing away on their computers.
Publication: The Economic Times (Online)
Date: February 19, 2019
Pepperfry
10 Ways AI & Machine Learning Are Revolutionizing Omnichanneledit
AI and machine learning are enabling omnichannel strategies to scale by providing insights into the changing needs and preferences of customers, creating customer journeys that scale, delivering consistent experiences. For any omnichannel strategy to succeed, each customer touchpoint needs to be orchestrated as part of an overarching customer journey. That’s the only way to reduce and eventually eliminate customers’ perceptions of using one channel versus another. What makes omnichannel so challenging to excel at is the need to scale a variety of customer journeys in real-time as customers are also changing.
Publication: Forbes (Online)
Date: February 17, 2019
Key Trends That Will Revolutionize Rural E-Commerce In 2019edit
Looking at the Retail sector in India we can see a marked shift in the buying capacity from the urban to the rural. With the introduction of technology in the rural areas, and the increased connectivity it brings, the audience has begun to seek out better options when it comes to the choices they are making. No longer is it a market where you buy only that which you have access to, now customers in tier 2 and 3 cities can choose from multiple products, thanks to e-commerce applications.
Publication: BW Business World (Online)
Date: February 18, 2019
E-commerceTerrace Gardens: Transform your open space into a lush gardenedit
Terrace gardens are ideal for residents who do not have a luxury of a backyard or an outdoor garden. A well-designed terrace would provide you with the much-needed calm and escape from the hustling and bustling city. Decorating your terrace garden with nature-inspired furnishing, comfy lounges and plants would also make it an amazing entertainment area.
Publication: The Times of India (Online)
Date: February 17, 2019
Ikea woos India’s rising consumer class, tapping new marketsedit
Swedish giant Ikea is tackling the $40 billion Indian market for home furnishings, taking on local furniture makers in places like Hyderabad’s bustling Nampally market. Ikea hopes to win over India’s growing consumer class with its clean, air-conditioned stores and unique offerings. It says India is a test case for whether to keep shifting resources toward emerging economies, including Latin America and China, given the saturation of markets in Europe and the United States – and the possibility of another global recession.
Publication: ET Retail (Online)
Date: February 15, 2019
Looking at onmi-channel presence in India: IKEAedit
Swedish home furnishings major IKEA on February 14 said it plans to have an omnichannel presence in India going forward, reiterating its long-term commitment to the country.
Publication: MoneyControl (Online)
Date: February 14, 2019
IKEAHome interior Design Ideas: 5 accessories your living room needsedit
Accessories give the living room its personality. Sofa sets, coffee tables and other functional furniture may occupy the maximum space in a room but accessories that are added to it define the major vibe a room emanates.
Publication: The Times of India (Online)
Date: February 14, 2019
PepperfryStunning wardrobe designs with in-built dressersedit
Modern decor trends are dictated by minimalism, with essential furniture pieces featuring multiple functional details.
Publication: The Times of India (Online)
Date: February 13, 2019
Pepperfry
Small bedroom furniture: Wardrobes for small spacesedit
When it comes to furnishing a small space, practicality trumps over decor aesthetics.
Publication: The Times of India (Online)
Date: February 12, 2019
IKEAPepperfry
IKEA accelerates services drive as competition stiffensedit
IKEA has offered assembly across its markets for more than four years, mostly through service partners. It has also entered partnerships with Airtasker in Australia and UrbanClap in India.
Publication: Business Standard (India)
Date : February 12, 2019
IKEABunk beds for kids: Maximize playfulness and storage with reliable optionsedit
Bunk beds are an easy and playful way to incorporate extra storage in your kid’s room along with giving them an adventure zone
Publication: The Times of India (Online)
Date: February 11, 2019
Pepperfryurban ladderUp the style quotientedit
Oversized artwork, statement rugs and quirky artefacts. Teja Lele Desai on how to give your home that special touch.
Publication: The Hindu (Online)
Date: February 8, 2019
Home DecorBuy carpets online: Handpicked styles for every roomedit
Buying a carpet or an area rug for your home is most definitely a big decision as it requires considerable investment and brings your home decor together.
Publication: The Times of India (Online)
Date: February 8, 2019
Pepperfryurban ladderConsole Tables: Enhance your entryway with stunning piecesedit
A console table on the entryway plays the role of a window to your home along with making the first impression.
Publication: The Times of India (Online)
Date: February 8, 2019
Pepperfryurban ladderIndia’s Curbs on Amazon and Flipkart Address Concerns, But Still Lack Clarityedit
Amazon and Flipkart have become the latest casualties of the Indian government’s adventurism in regulating e-commerce in India. Just a few days after a crucial rule came into effect, Morgan Stanley predicted that Walmart may divest its stake in Flipkart, while The New York Times has forecast “less consumer choice and higher costs” for Indian consumers. Admittedly, the new rules are vague and imprecise, and the regulatory process through which they were enacted leaves much to be desired – leaving businesses uncertain about their obligations, and their consumers in a lurch.
Publication: The Wire (Online)
Date: February 6, 2019
E-commerceEntrepreneurs and Their VUCA Readinessedit
Startups have their origin in the mindset of the entrepreneur, that of an explorer. The explorer of the 19th century who went to explore the unknown interior regions of Africa was driven by the curiosity of “what lies ahead”. Many of them died through fighting with hostile tribes, diseases, wild animals and other causes. But the knowledge they sent allowed other people to enter Africa with more certain knowledge. Our modern-day startup entrepreneur is also an explorer. He may not die in the process but chances of failure are very high.
Publication: Entrepreneur (Online)
Date: February 5, 2019
Start-upsHome Decor Tips: Beautify your small apartment with dividers .edit
While it may not be possible for every renter or owner to upgrade to a large space, one can still increase the aesthetics of a small space through decor.
Publication: The Times of India (Online)
Date: January 31, 2019
Home Decor
Antitrust advocates back new e-comm rules, others push for same rules for local firmsedit
Global antitrust practitioners are lauding the new FDI in e-commercerules, which kicked in last week, and said the new rules will prevent technology companies from forming monopolies in India. They termed it as a step in the right direction to protect smaller businesses which sell on platforms like Amazon. However, some felt that the rules should not be restricted only to companies with foreign ownership, but be applicable to domestic players as well to prevent it from benefitting a select few companies.
Publication: Economic Times (Online)
Date: February 4, 2019
Best Design Elements Bring Out the Interior Designer Within Youedit
Your house is a reflection of your personality and you wish for nothing less than the best for both your home and your personality. We put a great deal of thought into realizing our dream homes, so much so that we hire interior designers to bring out the best of designs for beautifying our homes. When it comes to choosing furniture for your home, however, you can simply head to an online store like Urban Ladder to go through the variety of portable study tables, bed designs, latest wooden sofa designs for drawing room and elaborate cabinet designs for your home.
Publication: India West (Online)
Date: January 31, 2019
Budget 2019: What startup and tech executives saidedit
Here’s a look at what the startup and tech executives have to say about Budget 2019-20.
Publication: Economic Times (Online)
Date: February 2, 2019
IKEA launches collection as a tribute to Indiaedit
Swedish furnishing company IKEA on Thursday unveiled a textile collection named ÄNGLATÅRAR which marks the celebration of design aesthetics from both countries and is a tribute to India. Designed by two young designers from India and Sweden and developed in Panipat, Haryana, the collection uses diverse materials and textures, bold patterns, striking colours, and optimistic spirit.
Publication: Telangana Today (Online)
Date: January 31, 2019
IKEA