Customer service plays a very vital role in any kind of industry. Be it a product or service offering brand, good customer service is highly essential in every sector. If a customer places an order online and receives an email or text, informing him/her about the confirmation of the order, it is also considered as customer service. However, the more important part is when the brand also offers after-sale services to its customer. This not only retains the existing customer but also helps in attracting new and potential ones.

Publication: Entrepreneur India 

Date: May 05, 2019

Modern consumers want to be informed, they like to be on the cutting edge and know opinions before taking the step to acquire a product. One of the best ways for companies to attack this new consumer need is to use social media. This is where the importance of social selling lies. So, what is the importance of social selling within a company? It’s a more direct strategy of connecting with your target audience. In other words, the immediacy of social networks makes both the company and the client have a much more direct contact in conversations and possible doubts are resolved in a much more personalized way.

Publication: E-Commerce Nation

Date: May 05, 2019