Media Monitor
Competition
New Holland celebrates 60th anniversary of its long-lasting partnership with distributor New Feldman in Israeledit
In 2023 New Holland is celebrating the 60th Anniversary of its long-lasting partnership with New Feldman, the Brand’s local distributor in Israel.
New Feldman marked this important milestone with a 60th Anniversary Special Event on 6th of September 2023 in Kfar Saba, Israel by inviting more than 500 farmers, company, and Brand representatives. Reaching 60 years is a major milestone. This partnership began over a shared interest in agriculture equipment to help farmers increase in-field performance and manage a profitable and sustainable business. Since then, New Holland and New Feldman continue to work together to provide customers with the best solution and the best service.
Technology in Agriculture
TNAU launches Blended Learning Platform for digitisation of agricultural educationedit
Tamil Nadu Agricultural University, Coimbatore conducted the launching workshop on Academic Management System (AMS) and Blended Learning Platform (BLP) on September 13. The one-day workshop aims towards the digitisation of agricultural education.
Mankind Agritech and ITC forge strategic collaboration to elevate Indian agricultureedit
Mankind Agritech Pvt. Ltd (a Mankind Pharma Group company) has entered into a strategic partnership with the Agri Business Division of ITC Limited to empower the Indian farming community with technology-enabled high-quality sustainable agricultural solutions. This partnership is aimed at enhancing agricultural productivity, support farmers’ livelihoods and help strengthen the nation’s agricultural sector.
Patanjali’s work in digitising agriculture finds global acceptanceedit
For the past several decades, Patanjali Yogpeeth has been engaged in research activities in the agricultural sector for good farming practices (GFP’s), organic products and enhancing the livelihood of farmers. Patanjali’s work in digitalisation of agriculture is also getting acceptance at the global level and setting new records with each passing day.
Stubble Burning
Crop residue management: As Punjab pushes for more machines, experts look for sustainable solutionsedit
In the coming years, Punjab, on the defensive after being accused of turning Delhi into a “gas chamber” during paddy harvesting season every year, may look to add more such machines. Agriculture experts, however, feel the government should look at sustainable solutions and not the ones that could force Punjab into a junkyard of agricultural machinery.