Media Monitor
New Holland to Unveil New 100+ HP TREM-IV Tractor for the Indian Farmers
New Holland is set to launch its latest 100+ HP TREM-IV tractor in the Indian market next month. The highly anticipated launch event will take place in New Delhi during the second week of June 2024. The new tractor model, which falls under the 100+ HP category, will be a made-in-India product from New Holland. This latest addition to the company’s portfolio is designed to cater to the growing demands of Indian farmers and the agricultural sector.
Celebrating Mini Tractor Day with over 175 tractor deliveries in Nadiad by Captain Tractors
On completion of 30 years of mini tractor modification, Captain Tractors organized a Grand Event (Garjana 2.0) at Nadiad with the grand launch of their new model 250 LS and celebrated “The Mini Tractor Day” with more than 175 tractor deliveries.
Goodyear India Q4 net loss at Rs 4.2 cr on weak demand for tractors, trucks
Tyremaker Goodyear India on Monday reported a fourth-quarter loss as sales of commercial vehicles like tractors and trucks dipped, and customers also put off refurbishing their vehicles. The Indian unit of U.S.-based Goodyear Tire’s standalone net loss stood at Rs 4.21 crore ($506,606.34) for the three months to March 31 from a profit of Rs 33.61 crore a year earlier.
CSIR unveils electric tiller to transform Indian agriculture
The Council of Scientific and Industrial Research (CSIR)-Central Mechanical Engineering Research Institute (CMERI) on Saturday launched its innovative Electric Tiller in Durgapur. Dr N Kalaiselvi, Director General of CSIR and Secretary of the Department of Scientific and Industrial Research (DSIR) unveiled this cutting-edge technology aimed at transforming the agricultural landscape for small and marginal farmers, according to a press release by the Ministry of Science and Technology.
VST Tillers Tractors Ltd and Axis Bank Partners to Offer Financial Solutions to Farmers for Farm Equipments
VST Tillers Tractors Limited (VST), India’s leading farm equipment manufacturer, signed a Memorandum of Understanding (MOU) with Axis Bank, one of the leading private sector banks in India, to offer financial solutions to the farmers for purchasing tractors and Farm Mechanisation products. As per the agreement, Axis Bank will provide financial solutions to VST’s prospective customers through its extensive network of 5370+ branches spread across geography.
Lamborghini tractors come to India | Mint
Italian farm equipment maker Same Deutz-Fahr (SDF) Group on Thursday introduced its premium tractor under the Lamborghini brand in India. The company is introducing a 30-horse power (HP) tractor initially under the brand and planning to expand the range to up to 70-80 HP going forward. It is yet to finalise the price of the products.
Escorts Kubota plans to invest up to Rs 4,500 crore in new plant over next 3-4 years
Farm and construction equipment manufacturer Escorts Kubota Ltd plans to invest up to Rs 4,500 crore over the next three to four years to set up a new manufacturing plant, according to its whole-time director and CFO Bharat Madan. The company is currently in talks with the Rajasthan government for a site at Ghiloth, where it intends to set up the greenfield plant to double its domestic tractor production capacity to 3.4 lakh units annually, while also setting up new engine and construction equipment lines in phases.
Sonalika Drives Into FY’25 With Staggering 11,656 Overall Tractor Sales and Gains Market Share in April’24
After an unprecedented success in FY’24 with the highest-ever annual overall market share, India’s No. 1 tractor export brand Sonalika Tractors is excited to have commenced its FY’25 journey with a robust new platform. The company has clocked a record 11,656 overall tractor sales and has continued to gain market share on a y-o-y basis in April’24 with its diligent efforts and perseverance.
Brand Story: Swaraj Launches New Campaign for Tractor ‘Target 630’ Featuring Cricketer MS Dhoni
Swaraj Tractors has released a new campaign starring Swaraj’s esteemed customer and brand ambassador, MS Dhoni. The advertisement captures the ease and efficiency of using the Swaraj Target 630 in horticulture, inter-row cultivation, puddling & other farming activities, enabled due to its advanced features & powerful engine.
New Holland Announces India’s First Ever 100+ HP Trem-IV Tractor
New Holland, a prominent player in the agricultural machinery industry, has made a new announcement for Indian farmers. The company has announced the launch of India’s first TREM – IV 100+ HP tractor, marking a significant advancement in the country’s farming sector. With this launch, New Holland hopes to close a long-standing gap in the market by giving farmers access to a heavy-duty model that complies with TREM-IV standards.