Company News
Customers who give ‘the worst review ever’ on social media must read thisedit
An owner of an advertising agency was exasperated with Urban Ladder. He unsubscribed himself unsuccessfully about 17 times from their mailing list but the plight of spamming continued. He then took to Twitter to send an acerbic message, in English and in Swahili to drive the sarcasm home, asking them to get their act together. He got a response almost immediately promising him action.
Publication: Daily O (Online)
Date: June 26, 2018
Competition and Industry News
IKEA offers insights into its kids range for Indian storesedit
Swedish retail giant IKEA recently conducted a session titled ‘Living with Children’ in Hyderabad to give insights into its product range design for children and offered a preview of its India plans for kids. The workshop gave an overview of what Indian consumers should expect from IKEA’s kids product range, as its first store is opens in the city in July.
Publication: Fiber 2 Fashion (Online)
Date: June 26, 2018
IKEA has some very special plans for Mumbaiedit
After it opens in Hyderabad next month, IKEA will arrive in Mumbai, India’s financial capital, sometime in 2019. But the Swedish furniture retailer has some unusual plans for the 20 million residents of Mumbai and its neighbourhood.
Publication: Quartz India (Online)
Date: June 26, 2018