Competition and Industry News
Amazon tests ‘New’ badge to help shoppers discover latest productsedit
Amazon is reportedly testing a new feature aimed at helping shoppers discover newly released products. According to CNBC, the e-commerce giant is testing a “New” badge to highlight recently launched products. It is unclear how Amazon is using these badges but the test is currently live in select markets for certain customers. The new feature is aimed at improving the shopping experience on Amazon. The company already displays a number of badges such as “Top Brand”, “Bestsellers”, and “Amazon’s Choice” which are based on factors including customer reviews and pricing.
Publication : ET Retail
Date : September 07, 2019
AmazonbadgeStruggle to survive in a market bossed by Amazon and Walmartedit
A Deloitte report released this year expects India’s e-commerce to grow smartly from $24 billion in 2017 to $84 billion in 2021. But even that will be only 7% of the projected $1.2 trillion overall retail market in India. This should, in theory, give the biggies Amazon and Walmart-acquired Flipkart room to expand, while leaving enough space for niche players to thrive. But the ground realities are not as simple. The logistics of supplies, deliveries, returns, and cash payments are a drain on the purse in this evolving market. Add to that the spend on advertising and customer acquisition—read discounting—as a number of players, big and small, vie for market share.
Publication : Mint
Date : September 08, 2019
AmazonFlipkartWalmartFewer online offers likely to boost offline sales this festive seasonedit
Government scrutiny on deep discounting and predatory pricing by e-commerce companies might finally give a boost to sales of bricks-and-mortar players this festive season. According to experts, offline players might see between 20 per cent and 30 per cent rise in sales over the last year as customers might again start venturing out and buying this festive season. This year around, sources said, online marketplaces are planning to cut down on deep discounting on millions of products to stay off the radar of the commerce and consumer affairs ministries.
Publication : Business Standard
Date : September 09, 2019
E-commerceFestive salesVerticals lose out to horizontal playersedit
In the online furniture business, horizontal e-commerce players are grabbing market share faster than the category-focused verticals. Though horizontal e-commerce biggies, including Flipkart and Amazon, started furniture e-tailing at least three to four years after verticals like Pepperfry and Urban ladder started operations, they have a higher market share. Between 2017 and 2019 horizontals have retained 54-55 per cent share of the online furniture market, which has almost tripled in these three years from $104 million to $310 million. According to RedSeer, the horizontals are poised to grab 60 per cent of the market, which is estimated to more than double to $700 million in 2020.
Publication : Asian Age
Date : September 07, 2019
AmazonPepperfryurban ladderVerticals