Competition
CBI launches corruption probes against Manish Sisodia, Satyendar Jainedit
NEW DELHI: The CBI started separate probes on Wednesday into allegations of corruption against Delhi deputy CM Manish Sisodia and his colleague, health minister Satyendar Jain, a move which can only aggravate the intense hostility between Aam Aadmi Party (AAP) and the Centre.
CBI’s preliminary enquiry against Sisodia, arguably Kejriwal’s most trusted associate, concerns alleged irregularities in a contract to private firm Perfect Relations for a social media campaign, `Talk to AK’. Conceived along the lines of PM’s `Mann Ki Baat’, it aimed at enabling Kejriwal interact with people through social media.
Sources in CBI alleged that Perfect Relations made Rs 1.5 crore payment on behalf of the government in ad half of the government ...
Publicis Worldwide to pull out of Abby awards at Goafestedit
A strong performer at the festival, the decision is the result of the new Publicis Communications structure.
Yet another long time participant in the Abby awards has apparently fallen by the wayside, with Publicis Worldwide opting out of the festival this year. Speaking to Brand Equity, Saurabh Varma the newly appointed CEO of Publicis Communications and CEO, Leo Burnett South Asia said, “Yes, we won’t be participating and the reasons are the same: we’d like to focus more on the big large international shows. Both Bobby (Pawar, CCO, Publicis Worldwide India) and I are aligned on that decision.”
Pulling Publicis Worldwide out of the award show can be seen as one of the first impacts of the new ...
When Should A Startup Begin Its Public Relations Journeyedit
Constant flow of information, multiple formats of media, thousands of startups mushrooming in a short span of time—in this dizzy environment, startups need the right communication to help them catch eyeballs and stand apart. With reports stating that 40% of startups are shutting shop and not many others reaching the heights of success, one area that bears scrutiny is the lack of communication. If a company isn’t known for what it does, all its efforts are in vain.
While it is known and accepted that a well-established company investing in a sustained public relations (PR) effort bears fruits in terms of high value and ROI, investing in PR for a startup becomes even more essential. The ...
The PRactice
17 biggest PR firms in Indiaedit
BY: AMITH PRABHU JANUARY 30, 2017
India has seen Public Relations consulting evolve in the last two decades. Several large firms are celebrating their silver jubilees this year. Many of the firms mushroomed in the early to mid-90s and over a dozen got acquired by the global biggies. There has been no information publicly available of the largest firms in India by revenue. As we start a new year we take the first step in presenting the list of the biggest firms by revenue size. It’s 2017 so we have listed the 17 biggest firms. The figures in brackets for the first five firms are approximate revenues of firms as of December, 31st 2016 ...