Industry
Tips for handling negative PRedit
Everyone and every business makes mistakes, but to prevent bad publicity from leading to a negative reaction is a challenge most Public Relations professionals face. While big corporation can bounce back easily, a PR disaster for smaller companies could put it out of business or at the very least tarnish the reputation for years to come. The question is what do you do when your firm is thrust into negative spotlight? Although it is impossible to shield yourself completely from the ill effects of negative publicity.
The PRactice
Publicis Media launches its ‘next generation’ boardedit
Publicis Media has created a ‘next generation’ board which will work with the company’s global executive group to address opportunities and drive transformation across the company.
According to the press note shared with us, the board members will have full support from local and global leadership, providing a real opportunity to influence the direction of all brands and practices within Publicis Media, challenge the status quo and implement global initiatives and projects.