Competition
Publicis bags media mandate for ZTE Mobile in Indiaedit
Team ZTE, powered by Publicis Media and Publicis Communications, has bagged the entire media planning and buying mandate of ZTE Mobile. ZTE plans to launch a whole range of new products in India.
ZTE Corporation is a Chinese multinational telecommunications equipment and Systems Company and also one of the world’s leading mobile phone manufacturers. The company has made several Android smartphones and tablets. While the company mainly sells products under the ZTE brand, it is also an original equipment manufacturer (OEM). One of ZTE’s recent mobile launches is the Hawkeye. The smartphone was launched in January 2017.