October 25, 2018

Competition and Industry News

Pepperfry Understands the Category and Consumer Very Well, Says Kashyap Vadapalli, Pepperfryedit

Pepperfry is all set to complete its seven years in the market. Over the years, the brand has established a strong position for itself in the furniture and home products segment. With the help of its high intensity and consistent marketing strategy including traditional and new-age channels be it TV, outdoor, radio, events, social/content, etc, Pepperfry has been able to connect with its audiences and managed a strong top of the mind recall.

Publication: AdAge (Online)

Date: October 23, 2018

Pepperfry
Spotlight Collection of Stylish Modern Bedroom Furnitureedit

After spending a hectic day at the office or after running for some household errands, it doesn’t matter how exhausted you will be if you are getting a better, fresh bedding to lie down. It is quite a challenging task when it comes to designing your bedroom. You would want to have a stylish and modern bed design but on the other hand, you would want it to be calm and a functional piece of your soulful bedroom as well.

Publication: Hans India (Online)

Date: October 25, 2018

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