November 18, 2018

Competition and Industry News

IKEA invites entries for limited editionedit

IKEA, the Swedish home furnishing retailer, which opened its first store in the country at Hyderabad in August this year, invites IKEA FAMILY kids aged between 0 and 12 years, to participate at the Annual IKEA Global Soft Toy Drawing Competition. People who are not a part of IKEA FAMILY loyalty programme can simply register themselves for the programme on the IKEA India website or get themselves registered when they come over to the Hyderabad store to get their kids to participate in the competition.

Publication: The Hans India (Online)

Date: November 18, 2018

IKEA
What to expect in consumer internet sectoredit

As we enter 2019 the big players are expected to outspend each other in increasing the market share by targeting the existing customers and acquiring new customers. Entering new product categories and geographies is also going to be the key theme for 2019. The recent exit of Binny Bansal as Flipkart Group CEO will change a lot of things in Flipkart and has lessons for the ecosystem. Forrester sees the following trends in the Indian consumer internet landscape in 2019.

Publication: Financial Chronicle (Online)

Date: November 18, 2018

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