Media Monitor
Agriculture Industry
Groundwater depleting, Punjab farms awash with treated water — and its seeds of successedit
In Punjab, where overexploitation of groundwater is rampant due to the extensive cultivation of water-intensive crops like paddy, ongoing waterconservation projects are offering a ray of hope. These initiatives not only promise to save significant amounts of groundwater but also lessen the burden on farmers, government and promote environmental sustainability.
CLAAS Global Mentions
Better visibility promised with new Claas FL front loadersedit
A clutch of new-generation loaders are now available for the Claas Axos and Arion tractor series. The six models, from the FL 40 C to the FL 140, offer lift capacities that range from 940kg to 2,490kg and maximum heights of between 3.5m and 4.5m.
CLAAS Mentions
Claas launch new loader range | Farm Newsedit
Claas plan to introduce a new range of loaders for the Elios, Axios and Arion ranges, James Huyton reports.
Competition
Swaraj Tractors launches ‘Josh Ka Swaran Utsav’, a nationwide campaign honouring Indian farmersedit
Swaraj Tractors, a part of the Mahindra Group, proudly commenced a nationwide van campaign ‘Josh Ka Swaran Utsav’ coinciding with brands Golden Jubilee. Through the campaign Swaraj Tractors aims to pay tribute to Indian farmers instrumental in the brands success, while introducing Swaraj’s new range of tractors – ‘Naya Swaraj’ to forge stronger connections with farmers across the country.
Farm Mechanization
What does Climate Smart Agriculture mean for India?edit
Not just droughts or shifting monsoons, the current Indian agriculture and food system faces multiple challenges. These include high input costs, deteriorating soil health, continued debt cycles of farmers, inequitable market access, and lack of financial security, particularly for small and medium-landholding farmers. Climate variability has compounded these challenges and threatens the livelihood of around 60 per cent of the rural Indian population.