Competition
Factcheck: Global Survey by Edelman didn’t say Indian media is the least trusted. They said the oppositeedit
Though the trust in the media has declined across the world, the Indian media garners a 66% trust-vote, three percent higher than that in 2016.
Genesis Burson-Marsteller adds new specialised practices to its portfolioedit
With a continuous endeavour to anticipate and address evolving client needs, Genesis Burson-Marsteller, the public relations and public affairs consultancy that delivers integrated communication services to some of the best global and Indian companies, has announced an expansion in its public relations practices.
To recognise the growth in the technology sector, the Telecom and Technology practice has been bifurcated into ‘Consumer Technology’ and ‘Enterprise Technology’. Growing the canvas, Sports and Entertainment sector get focus with renaming the Brand and Consumer practice to ‘Brands, Sports and Entertainment’. The other practices continue as ‘Corporate and Financial’ and ‘Health and Wellness’.