Competition and Industry News
Reliable Seatedit
Godrej Interior, recently introduced Motion Chair, the latest product for wellness. The range is based on the concept of changing the natural postural to enable active sitting and dynamic body movements.
Publication – Society Interiors (Magazine)
Date – May 16, 2018
Ikea launches a new credit cardedit
The furniture and housewares store is launching a new Ikea Visa card that offers store rewards and perks. Designed to help make Ikea shopping more affordable. The card offers 5% back on every Ikea purchase.
Publication – CNN Money (Online)
Date – May 16, 2018
Pepperfry rethinks the user experienceedit
The online furniture brand increases its range of low-priced goods, positions itself as a home and decor solutions provider as it looks for buyer loyalty. Inside a Pepperfry studio in Santa Cruz, a Western suburb of Mumbai, the company lets consumers get a feel of the products and collections that they sell online.
Publication – Business Standard (Print)
Date – May 16, 2018