Competition and Industry News
That imperfect perfectionedit
Wrinkled linens, chipped cups, walls with imperfect toning – wabi-sabi is the hot decor trend for 2018. Ikea’s new Industriell collection – in collaboration with Dutch designer Piet Hein Eek – incorporates the idea of “intentional mistakes”.
Publication – Sunday Times – Times Life (Print)
Date – May 27, 2018
Why renting stuff can be more beneficial for youedit
Pepperfry, an online furniture seller, has entered furniture rentals as this was seen as an additional growth area for its business, says EY India’s Pahwa.
Publication – The Economic Times (Online)
Date – May 27, 2018