November 14, 2017

Company News

Product Placement in Home Office section of CW Interiorsedit

The Twain study table features functional drawers to add to its sharp design.

With a colourful patchwork facade, the chest of drawers makes for a cheerful addition to a room. Price Rs. 20,999

The Wallace desk has neat, laddered shelves on the side, to increase functionality. Price Rs. 5,999

The laptop table offers the right amount of support to work in any  room on any kind of seating. Price Rs.

Publication: CW Interiors (Clip Attached)

Date: November 2017

Competition and Industry News

How India Circus started a small online store and went on to catch Godrej’s eyeedit

It was in 2013 that Navroze Godrej, Head, Strategy and Innovation, Godrej & Boyce, decided to invest in India Circus. By December 2015, Godrej Group acquired a controlling stake in the company.

The business continued to be online and they started offline stores at airports. Navroze points out that they saw a synergy between what India Circus does and what they do at Godrej Interio.

Publication: Yourstory

Date: November 13, 2017

New campaigns across television, print, out-of-home and digital mediaedit

Summary of Pepperfry’s festive season marketing campaign featuring Rajkumar Rao and Mrunal Thakur.

Publication: Afaqs (Clip Attached)

Date: November 1, 2017

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