The Homes Report

Indian PR pioneer and Genesis Burson-Marsteller founder Prema Sagar will be honoured with the Individual Achievement SABRE Award in Hong Kong on 14 September, at the seventh edition of the Asia-Pacific SABRE Awards.

Sagar receives the award as GBM celebrates its 25th anniversary. Founded as one of the India’s first PR consultancies, GBM remains as relevant as ever, even as other firms have fallen by the wayside. Sagar explored the firm’s history and progress in a recent Echo Chamber podcast, which also highlighted the high proportion of Indian industry leaders that began their careers at GBM.

“Prema is extremely passionate about quality and excellence,” explains Ford India president and MD Anurag Mehrotra, perhaps the most successful leader to emerge from ...

PRNewswire

India Honours initiative has been made possible with the help of pioneering technology by The Award Republic in collaboration with internationally acclaimed PR firm, Weber Shandwick. A champion of democracy, the Award Body is powered by the world’s largest online consumer research engine – Adytude.

Who are the true heroes of the Indian economy? Is it fancy multinational brands or huge Indian giants with deep pockets? No, these are the Goliaths – fighting the market war from a position of power.

The real heroes are the smaller brands. A maker of ayurvedic medicine here, a brand that manufactures soaps there, a company that specialises in stationery supplies; these are brands that have succeeded against all odds. Often the vision ...